| Page 9 | Kisaco Research
 

Omeed Shams

Chief Executive Officer
Lumin Fitness

Omeed Shams

Chief Executive Officer
Lumin Fitness

Omeed Shams

Chief Executive Officer
Lumin Fitness

Discover how fitness operators can adopt conversational AI assistants to streamline member services: automating scheduling, onboarding, progress check-ins, and delivering personalized coaching across mobile, web, and in-studio experiences.

Data
AI
Digitalization
Member Experience

Author:

Andy Hall

AI Initiative Chair
Global Wellness Institute

Andy Hall

AI Initiative Chair
Global Wellness Institute
 

Andy Hall

AI Initiative Chair
Global Wellness Institute

Andy Hall

AI Initiative Chair
Global Wellness Institute

Andy Hall

AI Initiative Chair
Global Wellness Institute

How boutique studios and gym chains can apply AI to create tiered pricing, personalized membership experiences, and recommendation engines for classes, recovery, and product upsells.

Data
AI
Digitalization
Member Experience

Author:

Tom Dievart

Chief Marketing Officer
World Gym International

Tom Dievart

Chief Marketing Officer
World Gym International
 

Tom Dievart

Chief Marketing Officer
World Gym International

Tom Dievart

Chief Marketing Officer
World Gym International

Tom Dievart

Chief Marketing Officer
World Gym International

Fitness racing is exploding, from Hyrox to Matrix, as consumers seek challenge, purpose, and community beyond traditional gym routines. We’ll explore how clubs and studios are tapping into this momentum by hosting events, adapting programming, and creating pathways from training to competition. Walk away with strategies to boost engagement, build loyalty, and turn performance into a powerful retention engine.

Member Experience
Revenue Diversification
Consumer Behaviour

Author:

Toby Spooner

Co-Founder
Metrix Events

Toby Spooner

Co-Founder
Metrix Events

Author:

Jacob Tilly

Chief Operating Officer
HYROX

Jacob Tilly

Chief Operating Officer
HYROX
 

Jacob Tilly

Chief Operating Officer
HYROX

Jacob Tilly

Chief Operating Officer
HYROX

Jacob Tilly

Chief Operating Officer
HYROX
 

Toby Spooner

Co-Founder
Metrix Events

Toby Spooner

Co-Founder
Metrix Events

Toby Spooner

Co-Founder
Metrix Events

In an era of digital everything, one timeless driver still outperforms: community. We’ll explore how top brands engineer connection through in-person rituals, digital micro-groups, and values-based programming to deepen retention, boost referrals, and expand reach. You'll walk away with strategies to operationalize belonging and turn it into a measurable growth engine.

Member Experience
AI
Consumer Behaviour

Author:

Lucy Levy

Chief Consumer Officer
Zumba

Lucy Levy

Chief Consumer Officer
Zumba

Author:

Yael Dornbusch

Chief Subscription Officer
Zumba

Yael Dornbusch

Chief Subscription Officer
Zumba

Author:

Jenna Hauca

Chief Marketing Officer
CrossFIt

Jenna Hauca

Chief Marketing Officer
CrossFIt
 

Jenna Hauca

Chief Marketing Officer
CrossFIt

Jenna Hauca

Chief Marketing Officer
CrossFIt

Jenna Hauca

Chief Marketing Officer
CrossFIt